As a creative agency we were asked to change the perception of the brand by designing packaging for the innovative line on the verge of two trends: mindful beauty and healthy beauty. The main goal was to design the packaging associated with Iwostin brand but also to be significantly different from other brand lines promoting everyday well- being and mindful beauty routine: starting from a face cream, followed by night cream, vitamin shake and hand cream. Through bright, fresh and pastel colours we put a strong stress not only on a high quality and innovativeness, but also emphasized pleasant fragrances, colours and rituals involved in applying products. Every product was designed in a different colour for a better distinction. Even though the world rushes without any stops, we need to take care of ourselves. Simple and elegant doesn’t mean less effective or reliable and hopefully we brought it up As a result, we received mouthwatering pictures of dishes that can be prepared using fresh and healthy products regardless of the season.
let’s do it.
We are happy to get to know your brand and work out solutions to the challenges it may face. Creating your knowledge with our creative and strategic method to make your brand grow.